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January 12, 2009
Volume XXIV, Issue 12


Verizon Announces CDN Incentives at P2P MEDIA SUMMIT

Continuing its aggressive approach to attracting more broadband content and improving broadband customers' online experience, Verizon will now offer content owners like online movie services, as well as content delivery network providers (CDNs), significantly lower pricing to connect directly to the Verizon Internet backbone network.

Verizon Senior Technologist Doug Pasko announced the new Verizon Partner Port Program at the P2P MEDIA SUMMIT at CES. In addition, Boh Dupree, Group Marketing Manager for Verizon, discussed architectural, CDN-related, and other technological solutions in development to support peer-assisted deployments in a conference panel session.

The new pricing initiative gives content owners and CDNs the benefit of a direct connection from their content storage devices to the Verizon Internet backbone network. This allows content owners and CDNs to bypass the traditional backbone peering process, which involves multi-carrier delivery systems, when delivering content to the broadband end-users on Verizon's network. The result is a faster, more responsive connection to Verizon's networks, priced to be very competitive within the content delivery market.

The Verizon Partner Port Program offers improved connections to the Internet for purposes of providing content to customers on Verizon's broadband network; but it does not prioritize any content delivered over the Internet or prevent end-users on other broadband networks from accessing the content delivered to Verizon's Internet backbone through this program.

In addition to the Verizon Partner Port Program, Verizon has been working in other ways to ensure a high-quality Internet experience for its broadband customers. Verizon has improved the efficiency of content delivered over the Internet through a new turnkey CDN managed by Velocix, which improves consumer video delivery.

Verizon is also supporting P2P file transfers using the P4P Working Group's (P4PWG) network efficiency model, which improves the efficiency of content transmission by reducing the number of "hops" content must travel before delivery to the end-user.

Verizon has been a champion of this new content-delivery option for P2P traffic proposed by the Distributed Computing Industry Association (DCIA) as a solution to network capacity challenges.

The new P4PWG solution, now awaiting formal standards adoption, uses information about the design of networks to deliver content more efficiently from local sources rather than from distant storage sites, lowering long-haul network traffic and helping to control associated costs.

Cisco Intensifies Wooing of Entertainment Firms

Excerpted from Wall Street Journal Report by Bobby White

Cisco Systems, stepping up its effort to court media and entertainment companies, used the Consumer Electronics Show (CES) to deliver a high-profile service to manage social networks and to show off its first home audio system.

Plans to develop Cisco's entertainment operating system (EOS) offering were first discussed at CES a year ago. At this year's show, Cisco announced the availability of the underlying software and service, which are designed to help media companies to build online communities.

The company, known mainly for networking hardware, plans to manage EOS on its own server systems, charging companies a monthly fee and allowing them to avoid installing and managing the software. Executives at Cisco said the service will be particularly suited to manage social networks for consumers who favor certain musicians and watch certain television shows. It can monitor consumers as they interact in the online communities and with media, with the goal of eventually offering recommendations for other content and services, the company said.

Dan Scheinman, who heads Cisco's Media Solutions Group, said media companies are having a tough time developing business models that take advantage of the growing number of fans on the Internet. "If you're a music label or movie studio, how do you manage online content for 300 artists or 50 new movie releases?" he asked.

Cisco has signed up Warner Music Group (WMG) as its first user. Michael Nash, Warner's EVP for Digital Strategy and Business Development, said the increasing impact of technology on his company made it important to find an expert partner like Cisco to deal with the changes.

"Music companies aren't tech companies, although we depend on tech innovation for the evolution of our business," Mr. Nash said.

In addition to developing online communities for musicians, the two companies plan to work on a variety of other services and products, Mr. Nash said.

Meanwhile, Cisco's Linksys unit, known mainly for networking gear used by homes and small businesses, announced plans to move into audio. The company introduced a multi-component system that it designed to send music over wireless networking connections to speakers in multiple rooms, a category already served by companies such as Sonos.

Users of Cisco's Wireless Home Audio system can send different music selections to separate rooms, including music drawn from Apple's iPod devices, Cisco said. A bundle of products designed to serve two rooms starts at $999.

Cisco also disclosed a Linksys product called the Media Hub. The system allows consumers to access content remotely using a web browser, Cisco said. The product line starts at $299 for a model with a disk drive with 500 gigabytes of data-storage capacity.

Report from CEO Marty Lafferty

Photo of CEO Marty LaffertyCongratulations to Consumer Electronics Association (CEA) chief executive Gary Shapiro and the entire CEA team for a very stimulating 2009 International CES. We strongly support Gary's call to maintain a strong focus on innovation rather than becoming distracted by the economic downturn. 

We are part of a global economy, and the world looks to us for leadership, not only for economic resiliency but for innovation and all its possibilities.

We thank all who contributed to the P2P MEDIA SUMMIT at CES, which included some of the industry's best conference sessions to date. 

Presentations from Hennigan Bennett & Dorman's Larry Hadley, Pando Networks' Robert Levitan, RedSwoosh's Travis Kalanick, Interactive Media Strategies' Paul Ritter, Harris Interactive's Milt Ellis and Joe Porus, P4P Working Group's (P4PWG) Laird Popkin and Doug Pasko, Verizon's Doug Pasko, Velocix's David Ferguson, Oversi's Eitan Efron, and Microsoft's See-Mong Tan, are now online here.

As others become available, they will be added to the archival website. In the next week or so, the Abacast-produced digital video of the event will also be posted online and DCINFO readers will be notified.

We are also grateful to speakers who participated in the Digital-Hollywood-at-CES Next Generation P2P panel: Michael King, President, Abacast; Ronny Golan, Founder & Co-CEO, HIRO Media; Matt Cannard, VP of Marketing, Widevine; Nathan Lovejoy, Product Manager, LimeWire; and Stephane Herry, CEO, Gigatribe.

Michael described Abacast's hybrid P2P CDN solution that supports both live and download content delivery in the most efficient and highest quality ways possible. Abacast works exclusively with content licensors and does not support unauthorized file redistribution. The open file-sharing phenomenon, on the other hand, has been driven by content availability via P2P services in advance of being made accessible elsewhere online.

Private sector initiatives to address outstanding industry issues, such as the P4P Working Group (P4PWG), which has brought ISPs and P2Ps together to proactively address network management issues, are superior to regulatory actions in this complex and fast-moving space.

Within four-to-five years, the migration of video to IP distribution will cause CDNs to adopt P2P for its greater efficiency. Abacast looks forward to competing based on merit without the stigmas from which P2P has suffered in the past. At the end of the day, consumers don't care how their content is delivered. They want the highest quality at the fastest speed.

Mobile adoption of P2P commercially may outpace Internet adoption in the near-term because mobile environments tend to be more like walled-gardens.

Ronny described HIRO Media's offering for video ad delivery that is agnostic with respect to distribution technology. P2P file-sharing programs have been extremely successful with consumers because they offer massive quantities of content from a single source.

When ad-supported licensed content is introduced into such networks, copyright infringement can be dramatically reduced. HIRO demonstrated a 90% conversion to licensed television programs with Channel 9 in Australia.

Never in history has a strategy of suing prospective customers resulted in their buying more products or services from the litigant; offering a legal alternative is a far better approach.

Governments should have a non-interference policy in this space as innovation rapidly progresses. The economic downturn will further accelerate commercial P2P adoption because of its cost benefits.

Matt outlined Widevine's content security approaches and his view of P2P as a cost-saving delivery technology. Free-to-the-user ad-supported business models are showing the greatest promise for online content distribution, particularly video, but need to be supported with ubiquitous digital rights management (DRM), including across P2P networks, to level the playing field.

It is extremely important that all affected parties come to the table to work together so that individual consumers, who have the rightful access to content, are able enjoy that content without limitations, which has not been the case with certain early DRM implementations.

Consumers seek freely available authorized content that they can use across an array of devices; and industry needs to work to provide what they want. In the fullness of time, ISPs will become more sophisticated value-added providers, not just purveyors of raw capacity.

Nathan gave an overview of LimeWire's very popular P2P file-sharing program, which currently cumes at 70 million users monthly. LimeWire is increasingly attractive to marketers because it represents an enormous aggregated audience.

The LimeWire Store, which in LimeWire 5.0 is integrated with the network, represents an excellent first step in offering the right content at the right price to a large user base.

Harsh enforcement measures such as litigation against consumers and attempts at closing down file-sharing networks have failed to impede wide-scale adoption of P2P. Regulatory activity will not be as effective as marketing and technology solutions to respond to consumer demand.

The music industry needs to experiment more with business models to optimize the right packaging and value proposition. User-centric approaches are key.

Stephane introduced Gigatribe as a private P2P file-sharing service where users invite friends to join in small exclusive communities to securely share content. One of the benefits of sharing material among personal contacts is that preferences can be more readily addressed than in large random file-sharing universes.

However, users downloading content that they may not play does serve to make P2P networks work more efficiently.

Litigation and legislation to address outstanding problems such as copyright infringement will not work as well as encouraging private sector initiatives based on affected parties working together. Digital content needs to be priced better relative to value - more for less.

Audience Q&A included a discussion of Joost's evolution and the related challenges of incentivizing consumers to accept plug-ins, which can best be accomplished with more compelling and higher quality content than competing alternatives. Share wisely, and take care.

LimeWire 5.0 Beta Launches at P2P MEDIA SUMMIT

LimeWire introduced the beta version of LimeWire 5.0 during a keynote address by company CEO George Searle at the P2P MEDIA SUMMIT at CES. This highly anticipated release redefines sharing as a social activity on the P2P network. With the new version, users can choose to set-up personal networks based on existing contacts and exchange information selectively with their friends.

"LimeWire has always focused on delivering the best possible search results," said Searle. With LimeWire 5.0, in addition to good search results, we're adding a social element to deliver increased relevance and friend-driven discovery and recommendations. Users will now be able to browse and navigate in more ways than ever before."

LimeWire 5.0 allows users to set-up secure personal sharing networks based on existing contacts; users can choose to limit distribution to their personal network only. Users can also integrate buddy lists from Jabber-compatible services. In addition, LimeWire 5.0 provides better anti-virus protection than previous versions. It also interfaces with the LimeWire Store.

The new version also allows users to navigate more easily with a new visual design of both the website and application, offering users more security and better ability to manage shared files, download, search, and connect with friends.

LimeWire is the largest free P2P file-sharing software today with over 70 million unique monthly users. It is downloaded over 350,000 times every day and boasts approximately 5 million active users at any moment. It has been reported that up to 25% of computers worldwide have downloaded LimeWire. To compare these figures to the program's initial launch, a year after LimeWire was introduced in 2000, it had been downloaded just over 3 million times.

Brand Asset Digital Receives Groundbreaker's Award

Brand Asset Digital (BAD) was presented with the 2008 DCIA Groundbreaker's Award at the second annual P2P MEDIA SUMMIT at CES conference on Wednesday. Accepting the award was Joey Patuleia, BAD's Co-Founder.

The DCIA Groundbreaker's Award is presented annually to that company which has achieved the greatest breakthrough in attracting distribution partners to advance distributed computing technologies for commercial purposes.

BAD's first-and-only search-engine marketing platform for P2P search, P2Pwords, has quickly become the "product of the year." This platform, which is the first pay-per-click (PPC) for P2P search, gives advertisers the unique ability to target and connect their branded content directly to consumers via P2P search.

P2Pwords applies the highly successful business model of PPC keyword targeting to the 1.5 billion searches a day that comprise P2P traffic, a consumptive marketplace accounting for almost 70% of Internet bandwidth. P2Pwords campaigns have already generated over two billion impressions a day - over sixty billion a month - across all P2P search engines.

The P2P MEDIA SUMMIT at CES featured keynotes from top P2P software and digital video distributors, panels of industry leaders, and special workshops.

Industry Views Obama as Open and Adept

Excerpted from Congress Daily Report by Andrew Noyes 

President-Elect Obama will have a greater interest in and appreciation for the technology industry than has been the norm in the Bush administration, a panel of public policy experts agreed Wednesday.

Obama's use of the Internet during the campaign helped him mobilize supporters and win the election - and that momentum has continued through his transition team's multifaceted, content-rich Change.gov website. His plan to name the federal government's first chief technology officer - a high-level White House staffer whose identity and job description has not been disclosed but could come to light this week - is the most significant indicator of the importance Obama places on using technology to improve the business of government, they said. 

"It's safe to say that the President will be closer with those who are mindful of all these high-tech issues and there will be direct advice given at the White House," Dutko Worldwide's Louis Lehrman said at a Distributed Computing Industry Association (DCIA) summit, which is affiliated with the annual Consumer Electronics Show. 

Joshua Wattles, an intellectual property attorney, said he hoped the incoming administration will push back on recent efforts by some members of Congress "to legislate technology rather than behavior." Bills aimed at tackling issues from e-mail spam to online piracy would have imposed technological restrictions - a prospect that riled First Amendment crusaders and high-tech watchdogs. 

Lawrence Hadley, a partner at Hennigan Bennett & Dorman, said he does not believe the legal landscape for technology interests will change much under Obama. The Supreme Court's 2005 MGM v. Grokster ruling, which held that file-sharing sites could be held liable for the infringing actions of their users, as well as other meaningful decisions, "strikes a fair balance between the rights of technology providers and content owners," he said. "The administration will be content with letting the courts further define legal standards without getting into legislative fixes." 

But content owners "will not be sleeping," Wattles said. Those with an interest in preserving their markets and protecting their creations will work to influence the incoming administration because "piracy, for them, is still a huge issue. They have a whole new pack of people to convince," he said, noting that Obama this week nominated Tom Perelli - a well-known music industry attorney - for a top spot in the Justice Department. 

The International Intellectual Property Alliance, an umbrella organization for the Motion Picture Association of America, Recording Industry Association of America and others, recently sent suggestions to the transition team to address Internet, optical disc and software piracy as well as crack down on illegal movie theater camcording. The Copyright Alliance's Patrick Ross said his group was slated to meet with transition officials this week.

Boucher Appointed to Key Legislative Post

Excerpted from MediaPost Report by Wendy Davis

Digital rights advocates cheered the appointment of longtime copyright-reform champion Congressman Rick Boucher (D-VA) as Chair of the House Energy and Commerce Subcommittee on Telecommunications and the Internet.

Boucher is taking over for Congressman Ed Markey (D-MA), who will now head the Energy and the Environment Subcommittee, the lawmakers announced Thursday.

Comcast Network Management Policies in Place

Excerpted from Extreme Tech Repot by Chloe Albanesius

Comcast seems to be off to the right start in 2009. The cable operator has fulfilled its pledge to put in place a protocol agnostic network management policy by year's end, according to filings with the Federal Communications Commission (FCC).

"Effective December 31, we have completed this transition, which is now part of our daily business operations for managing congestion on our network," said Comcast's website. "The approach is designed to ensure, to the greatest extent possible, that all our high-speed Internet customers have fair and equal access to the Internet and to bandwidth resources."

Comcast first made the move towards a protocol agnostic system in March. Comcast and BitTorrent agreed to work together regarding P2P traffic management.

The company released an in-depth guide to its network management policies in September - a system that is now in place.

"Comcast will continue to refine and optimize these congestion management practices to deliver the best possible broadband experience for our customers, and we will continue to provide our customers with clear, concise, and useful information about the services we provide," Comcast said in a Monday letter to the FCC.

Comcast has also published a revised Acceptable Use Policy (AUP) and updated its network management web page.

Washington-based consumer interest group Public Knowledge said that it was "pleased with the development."

Abacast Announces Record Revenue, New Management

For the third consecutive year, Abacast has achieved record revenue growth, with 2008 exceeding 2007 revenues by 38%. The company has also appointed John Morris and Jim Kott as Co-Presidents and Kristy Surovic as VP, Administration.

Revenue growth was consistent across the full suite of Abacast's services including unicast and peer-assisted streaming, revenue generation services such as Ad Injection System, and user experience enhancements via Abacast Premier and Custom Players.

Notably, hybrid and peer-assisted streaming revenue comprised over 40% of Abacast's total revenue, demonstrating the clear value proposition of a hybrid CDN solution.

"Customers are coming to Abacast for our full service solutions - from our rock-solid live and on-demand unicast and hybrid streaming, to rich, branded user experiences to optimized revenue generation," said Jim Kott. "Our focus this year on ROI and revenue generation is also paying off and clearly attracting customers."

2008 also saw Abacast close in on the 50 million milestone for installs of its industry-leading peer-assisted client. With over 48 million clients installed to date, Abacast projects the 50 million mark will be reached in early 2009.

"The ability to achieve this growth rate in this challenging economic environment is a testament to the value propositions and maturity of our hybrid delivery solutions and to the overall growth of streaming video in the marketplace", added Rob Green, Board Member and Managing Director.

John Morris has been with Abacast since April 2001. He was a key member of the company's initial technology development team, ultimately promoted to the position of VP Engineering and Chief Technology Officer (CTO). He will continue to serve in that position.

Jim Kott, formerly an officer at Tukati before that company was acquired by Abacast in mid-2008, has been leading the company's marketing, sales administration, and product management functions since joining Abacast. Jim will continue to serve as VP, Sales, Marketing, and Product Management.

Kristy Surovic has headed the company's administrative functions since joining Abacast in early 2007.

Departing President Mike King said, "Abacast is in solid financial condition having just reported above industry-average growth, and I'm proud of the way the company pulled together to accomplish all that we have. I've enjoyed leading Abacast over the last five years."

NETGEAR Introduces BitTorrent-Enabled Net TV Player

Excerpted from Zeropaid Report

Rather than watching videos on a PC screen, users can now watch content from a variety of different Internet sources, including BitTorrent, on their living room TV.

At the Consumer Electronics Show (CES), NETGEAR introduced the Internet TV Player (ITV2000) enabling consumers to enjoy the world of Internet videos and digital entertainment content in a new way.

NETGEAR's Internet TV Player supports streaming of live TV broadcasts from Internet sites around the world, and premium, paid movies on-demand.

Users will also be able to download videos from BitTorrent tracker sites using its built-in BitTorrent capability, putting a world of free content at their fingertips.

Slightly larger than a deck of cards, the compact Internet TV Player connects to the home network and the Internet via Ethernet or wireless USB adapter. It does not require a PC to play Internet video, nor does it require installing any PC software or setting up file sharing or firewall settings.

The NETGEAR Internet TV Player (ITV2000) is expected to be available by early summer through leading retailers, e-commerce sites, and value-added resellers, at an MSRP in the US of $199.

BitTorrent Nominated for Interactive Marketing Award

Excerpted from TorrentFreak Report

Silence is Sexy, a Dutch band that previously released its album through MiniNova's content distribution platform, has been picked as one of the nominees for the 2009 Interactive Award. The award is given to the best concept that utilizes the Internet to promote music and engage fans.

Entitled Using Torrents as a Successful Marketing Tool, the band's concept describes how BitTorrent can help musicians to get noticed and build a fan base. "The music industry keeps fighting new ways to distribute music. Silence is Sexy decided to do things differently and bring its music to the place where people like to get their music these days: torrent sites," it reads.

Last fall, the group published its latest album, This Ain't Hollywood, on MiniNova. And it is not alone. Many artists are embracing BitTorrent. In fact, Georgia Wonder, one of the other contenders for the award, also used MiniNova to distribute its music and of course, no-one needs reminding of the success enjoyed by Nine Inch Nails.

The free music experiment was a great success for Silence is Sexy. With over 15,000 downloads on MiniNova and several positive responses from the press and new fans, BitTorrent has proven to be a great marketing tool. One of the band's songs was included in the popular Indie/Rock Playlist in November, which provided some additional exposure.

The public now has the chance to decide which of the five nominees wins the award. The winner will receive 5,000 euros and 2 days of recording time in a Dutch studio. You can give 5 stars to Silence is Sexy on the award site if you think that BitTorrent can help artists and bands. The winner will be announced January 15th.

GigaTribe Version 3 Public Beta Available at CES

GigaTribe, the European company revolutionizing file sharing, demonstrated a public beta of GigaTribe Version 3, its free, community-based file-sharing software at its exhibition booth during CES this week.

Available now in public beta, with the final version available in the first quarter, GigaTribe Version 3 lets users easily share unlimited amounts of photos, videos, music, and other files with their "tribe" of personal contacts quickly and securely in a private, fully-encrypted P2P environment.

GigaTribe lets users set up communities of friends, family, and coworkers. When a GigaTribe user invites a friend to his/her community, the friend can access all of the user's shared files. Community members can invite others, and communities grow as each new user offers additional files for sharing. There are no files to upload, no size limitations, and all transfers are encrypted, so sharing is fully secure. Users can share individual files or entire folders, and file transfers can be resumed if a user goes off-line.

New features in GigaTribe Version 3 include an easier interface for a user-friendly experience and more web community features, such as personal file sharing, where users can comment or rate the files they share with friends; and a Personal Blog, with content only available when you are connected for added privacy. In addition, newly added content is more obvious to see - recently added files are highlighted with a different color than older files.

Using GigaTribe Version 3 is very simple; there are only three steps required: 1) download the software and set-up a free user account; 2) invite friends and family to join the community; and 3) share files and folders, and start downloading.

GigaTribe's over 1 million members know that GigaTribe is the best solution for sharing files with friends and family. Unlike other photo and video sharing sites, files shared through GigaTribe remain in their original size - resolution is never lowered for posting, as required by most photo and video sharing sites, such as Flickr and YouTube.

In addition, with GigaTribe's instant messaging (IM) feature, users can chat with friends to tell them about new updates or other projects.

GigaTribe 3 is free and available now for Windows in public beta. There is also an upgrade available to the "Ultimate" version of GigaTribe, priced at $29.95 per year, with additional features.

Spotify Review - A P2P Music Service to End All Others

Excerpted from Tech.Blorge Report by Dave Parrack

You may have heard of a new P2P music streaming service currently making headlines around the various technology blogs on the web. Its name is Spotify and it's being touted as the latest and greatest thing to happen to the music industry and music lovers since the Internet came along.

Spotify has three levels of use, free with adverts, a day pass ($1.45), and a monthly pass ($12). It's currently only available in European countries such as the UK, France, Germany, Italy, and Spain. That is at least officially, but there's nothing a good proxy server can't solve.

A poster on Digg claims to have found a workaround that will allow anyone to sample the service without restriction.

The download is small, and the P2P app is fast to load. There's no fuss, no lengthy introduction, and no messing around before you can start playing the songs you love. The library of content on offer is huge, with all of the major record labels on board as well as some independents.

Spotify is very easy to use, with everything laid out iTunes-style with the user in mind. It's not cluttered or busy, with simple and easy-to-read lists of songs to choose from. Double-click on any song and it immediately starts playing in high quality with no delay or stuttering. It's as if the song is being played direct from your hard drive.

The search function works superbly, listing the results in order of relevance. A click on the Track, Artist, Album, Popularity, or Time tabs sorts the songs into a more manageable order. Right-clicking on any track gives you the opportunity to add it to a playlist, queue it up, or even share it with friends via a URL or a URI.

There is also a Pandora-style radio service built-in. Genres and decades can be added to the mix so you can either have a very fine-tuned station or an eclectic mix covering a wide range of music loves.

Despite the huge library of songs on offer, there are a few important artists missing or not fully offered.

Apart from that, the only bad things about Spotify are just minor bugbears. When you log out, you lose whatever is in your Queue. You can't choose multiple decades on the radio service. And that's about it. Very minor issues that wouldn't take much effort to cure.

Spotify is very, very accomplished and could be huge if given a chance by the music industry. It's all legal, all paid for, and 99% brilliant. It won't kill off infringement because people will still want to own an album rather than stream it but it could go a long way to solving an issue that has been present since the Internet became mainstream.

If Spotify can launch worldwide in the next year or so and build its advertisers along with its users, it could be absolutely huge.

Revolutionary P2P Data Storage Device Debuts at CES

This week in Las Vegas, Datto debuted "Box 2 Box," a new P2P network attached storage device which synchronizes and shares files among devices regardless of location or connection with no annual fee.

With two years of development in Datto's R&D Department, Box 2 Box promises to change the way data is transferred and stored. Important data will be synchronized in real time between two locations.

Using patent-pending Synapse technology created by Datto, devices connect across the Internet regardless of firewalls or settings. Connect one box anywhere on the Internet, and another at a separate location, and they will synchronize with each other. Box 2 Box devices are easy to set-up and configure. Pre-linked pairs will keep data synced right out of the box.

Box 2 Box devices are compatible with ALL major operating systems. All Datto Products come with a five-year hardware warranty and 24/7 customer support.

Prior to its launch, Datto offered customers two series of a products designed to provide a reliable and secure method to backing up data. These series effectively ensure all vital information will be duplicated at an off-site location, therefore in the event of natural disaster or theft, all data may be quickly restored using the company's 24 hour policy.

The Datto G and Z series provide a simple and easy solution to the dilemma of backing up data. The new line of Box 2 Box brings an innovative approach to data backup by allowing consumers to backup data off-site without paying monthly fees. In an increasingly digital world, Datto looks forwarding to bringing consumers new options for secure reliable data storage and backup.

Turner Streaming Media Gets the Edge with Octoshape

Turner Broadcasting System (TBS) has incorporated Octoshape's P2P technology to meet unprecedented scale demands created by major political events and live sports coverage. Octoshape provided TBS with a greatly enhanced user experience by enabling high quality video with faster stream start times.

The Octoshape Infinite Edge technology enables TBS to serve live content in TV quality. Using the unique throughput-optimization technology that lies at the heart of the Octoshape solution, streams start instantly, play for hours on end, and buffering/dropouts are virtually a thing of the past. The streams are available in multiple quality levels and automatically adapt to the network conditions at the edge, achieving the best possible experience for each individual viewer.

This season, Turner Sports is using Octoshape to deliver high quality streams directly on the users' desktop. "Octoshape enables us to reliably stream multiple live games to the screen at once. Its detailed reporting gives us precise information about how the audience is consuming our content." says Phil Sharpe, SVP Technology, Turner Sports.

Octoshape P2P technology breaks through today's scale limitations by keeping traffic local in a network friendly way, thereby avoiding congestion in both the backbone and at the edge.

The solution was put to the test during the US Presidential Elections last year using the Octoshape solution running on Highwinds CDN in which TBS and Octoshape broke several streaming records. "Octoshape met the objectives we set ourselves for quality, scale, reliability and transparency to the user while providing the reporting and metrics which confirmed this," said Scott Teissler, CTO, Turner Broadcasting System.

Along with benefits for the user, the Octoshape solution adds unmatched usage statistics detail. With down-to-the-second precision it is clear exactly when and how the content is being consumed. Due to the high quality video, session duration times have soared since the new solution was introduced.

Researchers Applying P2P to Traffic Control

Excerpted from Network World Report

University of California, Irvine researchers are applying lessons learned from music and video P2P file-transfer networks to a system for reducing traffic jams on the roads.

Their Autonet plan would center around ad hoc networks of vehicles and roadside monitoring posts supported by 802.11 technology (the prototype uses 11b). The vehicles would essentially be the "clients" in such a system and feature graphical user interfaces to pass along information to drivers. They're building the system to be able to handle data on thousands of traffic incidents and road conditions.

The effort is among a number of such projects to address vehicle congestion via wireless technology. Wireless researchers at Rutgers University also have collision avoidance in their sights. MIT's CSAIL also is examining the role mobile sensors could play in smoothing car traffic.

As for the California researchers, they've described their work in a recent issue of the International Journal of Vehicle Information and Communication Systems.

One challenge is that not many arterial road intersections have any sort of electronic surveillance system that could be used to convey information about traffic hotspots.

"Even if every highway were fully and accurately monitored, drivers attempting to plot an alternative route around an incident would have virtually no information about conditions on the arterial street network," according to the researchers.

New File-Sharing Program Released - Shazzle

Shazzle, the creator of a new revolutionary privatized group file-sharing program that uses P2P technology to fuse file sharing, real-time chat, Internet browsing, and unprecedented community features, is pleased to announce the release of the newest creation on the net: Shazzle. 

Shazzle is a groundbreaking group file-sharing application that allows users to share any content with small groups of trusted friends and family. No more unauthorized users coming onto others' hard drives. Only share with those whom you trust. Create a community, get a community code and start sharing. It's that simple. 

Shazzle features privatized file sharing; absolutely no malware or adware; instantaneous uploads; swarm downloading; community folders; scrolling in-community announcements; content ratings; file storage; synchronized community folders with shazzle's subscribe feature; user profiles; community chat; plug-ins such as a media player, image viewer and message board; integrated instant messenger (IM) that supports AIM, Yahoo Messenger, and MSN Messenger; and wireless photo frame connectivity to communities. 

Shazzle is available now and is 100% free. 

Veoh Gets Another DMCA Safe Harbor Win

Excerpted from TechDirt Report

You may recall that last year, the industry leading peer-to-peer television (P2PTV) service Veoh had a big win when a court ruled that the site was protected by Digital Millennium Copyright Act (DMCA) safe harbors from infringement committed by users.

Of course, that particular lawsuit was only one of a few that Veoh is involved in. In a separate case, brought by Universal Music Group (UMG), UMG made a number of somewhat twisted arguments as to why Veoh shouldn't qualify for DMCA safe harbor protections.

Basically, it said that Veoh gave up its safe harbors by creating copies of the video in transforming their format and creating copies that were in smaller "chunks" than the original.

UMG also went out on a limb claiming that the fact that users could stream videos and download whole videos also took away its safe harbor protections.

It's hard to see how those arguments make any sense at all, and it sounds like UMG lawyers were just throwing every possible argument against the wall, knowing they had little to work with. The good news is that the judge has rejected all of those arguments, saying none of them seemed to mean Veoh gave up its safe harbor protections.

The lawsuit isn't over yet, and the court hasn't ruled on whether Veoh overall is protected by the DMCA, but in rejecting UMG's weakly reasoned arguments for why Veoh had given up those protections, it suggests that Veoh is likely to prevail here, too.

Top Internet Providers Cool to RIAA 3-Strikes Plan

Excerpted from Wired News Report by David Kravets

Two weeks after the Recording Industry Association of America (RIAA) announced it had struck deals with top Internet service providers (ISPs) to cut off unrepentant music sharers, not a single major ISP will acknowledge agreeing to the ambitious scheme, and one top broadband company says it's not on board.

The RIAA's announcement came as it revealed it was closing down its massive litigation campaign, which has targeted more than 30,000 individuals for allegedly sharing copyrighted music on the Internet. Instead of federal lawsuits, the RIAA claims it would now rely on a series of accords it had reached with "leading" ISPs, in which the ISPs have agreed to terminate customers the RIAA catches uploading three times, the association said.

But when contacted by Threat Level, none of the leading ISPs acknowledged any such deal. "We are not working with them on this," Verizon spokeswoman Ellen Yu said in a telephone interview. Verizon, based in New York, has 8.5 million broadband subscribers, making it the fourth largest ISP by customer base.

Comcast, the nation's second largest ISP, declined to comment, and referred inquiries to the National Cable & Telecommunications Association (NCTA). The group's Vice President, Brian Dietz, said he could not confirm any deals between the RIAA and his association's members, but "we look forward to working constructively with the recording industry and other content providers."

The NCTA represents dozens of cable Internet providers. Neither AT&T nor Verizon are represented by the group.

AT&T, the nation's No. 1 ISP with about 14.8 million customers, declined comment through a spokesman. Time Warner Cable, Cox Communications, and Charter Communications did not return repeated phone calls for comment.

But the RIAA says it really has negotiated an enforcement deal with large ISPs. It just can't identify members of its coalition of the willing.

"All I can tell you right now is that we have an agreement in principle with several leading ISPs but not all, and the agreement in principle is confidential," RIAA spokeswoman Cara Duckworth said.

The recording industry began targeting individual file sharers five years ago, suing about 30,000 alleged copyright scofflaws. Most of the cases settled out of court for a few thousand dollars.

Only one case went to trial, which was ultimately declared a mistrial after a federal judge said he erred when he instructed the jury that "making available" copyrighted music on the Internet amounted to unauthorized distribution - or copyright infringement - regardless of whether actual downloading by others was shown.

The mistrial decision nullified a $222,000 jury verdict against Jammie Thomas of Minnesota for sharing 24 songs on the Kazaa file-sharing network. A Thomas retrial is set for March, as the RIAA said it was continuing with cases that were already in the legal pipeline.

The RIAA's latest plan of enforcement with the ISPs, if it comes to fruition, is also under attack as it only targets uploaders.

When Labels Fought the Digital, and the Digital Won

Excerpted from NY Times Report by Dwight Garner

"You can't roll a joint on an iPod," the singer-songwriter Shelby Lynne told the New York Times Magazine early last year. And, OK, I suppose that's among the iPod's drawbacks. But it's hard to think of an electronic device released in recent decades that's brought more pleasure to more people.

Should anyone care that in the process, the iPod has all but killed the music industry as we've known it? Maybe not, Steve Knopper writes in Appetite for Self-Destruction, his stark accounting of the mistakes major record labels have made since the end of the LP era and the arrival of digital music. These dinosaurs, he suggests, are largely responsible for their own demise.

Mr. Knopper, a contributing editor at Rolling Stone, provides a wide-angled, morally complicated view of the current state of the music business. He doesn't let those rippers and burners among us - that is, those who download digital songs without paying for them, and you know who you are - entirely off the hook. But he suggests that with even a little foresight, record companies could have adapted to the Internet's brutish and quizzical new realities and thrived.

This is a story that begins in earnest in the early 1980s, when digital music first arrived in the form of the compact disc. At first, Mr. Knopper suggests, almost everyone was frightened of these small, shiny new toys.

The labels worried about digital piracy and about refitting the factories that made vinyl LPs. Record stores didn't want to buy new sales racks. Producers worried about the effects on recording sessions, now that every footstep and door click would be audible. A group called Musicians Against Digital (MAD) quickly formed, and artists like Neil Young declared that CDs were soulless.

"The mind has been tricked," Mr. Young said at the time, sounding a bit like Yoda, "but the heart is sad."

The labels came around because they could jack up prices. LPs at the time sold for about $9; most CDs went for almost twice that. Labels could also renegotiate contracts with artists and force customers to buy entire new album collections. According to Mr. Knopper, executives also thought it was cool watching "that little drawer open and close" on CD players.

Producers and artists came around, Mr. Knopper says, because the CD "just sounded better than the LP, no matter how much its detractors complain to this day about losing the rich, warm analog sound." But record stores remained resistant, and thus the existence of the much loathed cardboard or plastic "longboxes" - remember those? - until the early 1990s. The author reminds us that in the movie "Defending Your Life," Albert Brooks' character dies as he tries to tear one open while driving.

"The CD boom lasted from 1984 to 2000," Mr. Knopper writes. Then the residue of old mistakes and a wave of new realities began hammering the music industry from all sides.

One of the first things the labels got wrong, Mr. Knopper says, was the elimination of the single. It got young people out of the habit of regularly visiting record stores and forced them to buy an entire CD to get the one song they craved. In the short term this was good business practice. In the long term it built up animosity. It was suicidal.

When Napster and other music-sharing websites showed up, the single came back with a vengeance. Before long MP3 - the commonly used term for digitally compressed and easily traded audio files - had replaced sex as the most searched-for term on sites like Yahoo and AltaVista.

The record industry bungled the coming of Napster. Instead of striking a deal with a service that had more than 26 million users, labels sued, forcing it to close. A result, Mr. Knopper writes, was that users simply splintered, fleeing to many other file-sharing sites. "That was the last chance," he declares, "for the record industry as we know it to stave off certain ruin."

Some of the seeds for this debacle were planted much earlier, during an industry fight in the mid-1980s over Digital Audio Tape (DAT). The labels, once again worried about illegal copying, installed a widget on DATs that permitted songs to be copied only once. But they made a short-sighted allowance for CD-rewrite drives on computers. Users could copy music almost endlessly there. Oops. "They blew it," a Sony marketer says. "Completely."

The final sections of "Appetite for Self-Destruction" describe the arrival of Steve Jobs and Apple on the scene. The release of the iPod was a kind of coup de grace for the struggling industry. Before long, Apple became America's biggest music retailer. Music executives watched, apoplectic and helpless. "Apple had basically taken over the entire music business," Mr. Knopper writes.

He paints a devastating picture of the industry's fumbling, corruption, greed, and bad faith over the decades. "The business ain't full of Martin Luther Kings," one former music executive admits.

It's too bad his interesting arguments and observations are wedged into such an uningratiating book. The prose in "Appetite for Self-Destruction" is undercooked, packed with clichés - the stakes are always high, people constantly take the fall, one-two punches are thrown - and awkward descriptions. Michael Jackson "danced like a backwards angel, screeched, and squealed"; the Sony executive Tommy Mottola "wore gold chains and purple leather jackets and looked cool."

What's more, Mr. Knopper apparently did not get access to many of the major players in this tale, including Mr. Jobs. His account rehashes material covered in earlier, better books, including "Hit Men" by Fredric Dannen and "The Perfect Thing" by Steven Levy.

The record labels have, in the last few years, found some new reasons to believe. Ring tones have become serious business. Computer games like Guitar Hero and Rock Band have taken off, and need to be fed with new songs. And there's always the hope that Apple's near monopoly on music sales will be broken by other devices and services, allowing the labels to bargain for a better cut on song sales.

That could be a long wait. Apple will always be hard to beat. Mr. Jobs is probably at work right now on an iPod that will roll Shelby Lynne's joint for her.

Coming Events of Interest

MIDEM & MidemNet Forum - January 17th-21st in Cannes, France. MIDEM is the international music market from all genres for all professionals providing five days of business and and a global networking marketplace. MidemNet Forum focuses on digital distribution of music.

Upsizing: Reinventing Yourself and Your Career for the New Digital Economy January 22nd in New York, NY. Shelly Palmer, President of NATAS-NY hosts this one-day course that will provide practical guidelines, ideas, techniques, and digital skills to help you become more competitive and make more money in the digital age.

Digital Music Forum East - February 25th-26th in New York, NY. Participants include top label execs, artists and reps, association heads, attorneys, investors, consumer electronics, plus technology leaders from social networks, payments companies, online retailers, mobile companies, technology start-ups and more.

East Coast Music Awards - February 26th - March 1st in Corner Brook, NL, Canada. Live, original music during a four-day festival. Terry McBride, Co-Founder & CEO of Nettwerk Music Group, will be the keynote speaker for the conference component of the ECMA weekend.

P2P MARKET CONFERENCE - March 17th in New York, NY. Strategies to fulfill the multi-billion dollar revenue potential of the P2P and social network channel for the distribution of entertainment content. Case studies of sponsorships, cross-promotion, interactive advertising, and exciting new hybrid business models.

Media Summit New York - March 18th-19th in New York, NY. Sponsored by McGraw-Hill and Digital Hollywood, the 2009 MSNY is the premier international conference on media, broadband, advertising, television, cable & satellite, mobile, publishing, radio, magazines, news & print media, and marketing.

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This page last updated February 1, 2009
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